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2016 Speakers

Keynote Speakers

Denise Jacobs


Denise Jacobs is a Speaker + Author + Creativity Evangelist who speaks at conferences and consults with companies worldwide. As the Founder + CEO of The Creative Dose, she promotes techniques to unlock creativity and spark innovation in people, teams, and workplaces, particularly those in the tech world. She teaches game-changing techniques for busting through creative blocks, developing clear and effective communication, cultivating collaboration, and up-leveling creative productivity. Her focus is on creating real-world results where teams work better, produce more, and skyrocket their company’s success. A tech industry veteran and web expert, Denise is the author of The CSS Detective Guide and co-author of the Smashing Book #3 1/3 and Interact with Web Standards. She is also the founder of Rawk The Web and the Head Instigator of The Creativity (R)Evolution.

Follow @denisejacobs on Twitter

Sara Wachter-Boettcher


Sara Wachter-Boettcher runs a content strategy consultancy based in Philadelphia. She is the author of Content Everywhere, a book about creating flexible, mobile-ready content, and the co-author of Design for Real Life, a new book with Eric Meyer on compassionate design, due out in 2016. Sara also offers in-house workshops to clients like the Associated Press, Trek Bicycles, Home Depot, and Harvard, and speaks at web conferences worldwide. Find her on Twitter @sara_ann_marie or at

Follow @sara_ann_marie on Twitter

View Past Keynotes

Session Presenters

Dana Scheider


Dana Scheider is a Ruby developer who is passionate about behavior-driven development and about teaching others how to use BDD to enhance their experience as developers. Dana is the founder of Tessitura, a SaaS company serving classical singers, and makes contributions to Cucumber when she can. A woman of many talents, Dana loves math and foreign languages and is also an operatic mezzo-soprano. She lives in Portland.

Follow @DanaScheider on Twitter

Duncan Jimbo


Born and raised in Kenya, Duncan Jimbo is a front-end developer based in St. Louis, Mo. Curious and creatively motivated, he finds great satisfaction in using technology to make the web a more delightful place to work and play. In addition to being a programmer and problem-solver, he also loves the teaching and learning opportunities that come from collaboration. Outside of work, Duncan enjoys taking road trips and sharing his latest brew — the finest Kenyan tea this side of the Mississippi.

Follow @duncanjimbo on Twitter

Erik Gruber


Erik Gruber is an independent writer, storyteller, and web strategist who lives and works in the Twin Cities. He’s partnered with universities, marketing agencies, large organizations, and startups to help them share their story, create useful websites, and (hopefully) have a little more fun.

Follow @erik_r_gruber on Twitter

Hannah Grossman


A Minneapolis-based experience architect, Hannah loves working through problems–especially the ones that seem impossible to solve. She straddles the line between technical and creative, always trying to build empathy with her users. She is fulfilled by trusting relationships and the knowledge that, at the end of the day (or project), the internet might be a slightly better place because of her contributions.

Follow @landofdoors on Twitter

Kelly Andrews


Kelly J. Andrews, Principal Developer Evangelist at Syncano and contributing author, started coding at age 8 when he built a blackjack game in BASIC – and he’s never stopped. While he’s mostly been front-end focused for the last 10 years, his real passion is helping developers succeed by making applications as quick, efficient and robust as possible.

In his free time, he has sung in numerous barbershop quartets and loves karaoke, so don’t be too surprised if you see him singing later.

Follow @kellyjandrews on Twitter

Kelsey Lundberg


Kelsey Lynn Lundberg is an independent web strategist working in the Twin Cities. She loves bringing editorial strategy, people process, and technology together to help organizations and individuals create and support a meaningful web presence. She’s worked with everyone from small businesses to large organizations, all the while pursuing her mission to make the web usable, navigable, and delightful.

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Lauren Scott


Lauren is a software engineer, poet, and advocate for women in technology. In her spare time she’s a Lead Organizer of RailsBridge Chicago, teaches classes for Girl Develop It, and mentors students and graduates of Dev Bootcamp. She’s passionate about education, feminism, tabletop RPGs and a good dumpling.

Follow @devdame on Twitter

Marc Drummond

Marc Drummond

As a front-end developer for Lullabot, Marc focuses on creating great experiences no matter the device, browser or abilities of the person accessing a site. Marc is currently writing Drupal 8 Responsive Web Design for Packt Publishing and serves as co-maintainer of Drupal 8’s core Responsive Image and Breakpoint modules. He previously served as the web technologies coordinator for the city of Minnetonka from 2004-2014; he also served on the board of the National Association of Government Web Professionals from 2009-2014, serving as President of the organization from 2013-2014.

Marc earned a BA in English and a concentration in Public Service from Albion College in Michigan, as well as degrees in web design and graphic design at Minneapolis Community & Technical College. Marc enjoys living in the Twin Cities suburbs with his wife and three-year-old daughter, as well as their cat and dog, and getting together regularly with family who live nearby.

Follow @marcdrummond on Twitter

Michelle Schulp


Michelle is an independent graphic designer in Minneapolis (formerly Chicago). Her formal education is in design including print, branding, packaging, etc., with additional education in Psychology and Sociology, all tying together in a love of How To Solve Problems. Lately she has been specializing in WordPress websites and high-end presentations for her clients. She loves the open source community and speaks/volunteers/organizes at WordCamps and other events around the country.

Follow @marktimemedia on Twitter

Natalie Semczuk


Natalie is a consulting digital project manager living in Austin, Texas. Her work focuses on helping growing development/design agencies and in-house web departments manage digital projects, clients services, and implement processes that help design and development teams work better together. She also specializes in implementing project systems across remote teams. Natalie runs the PM Reactions blog ( and enjoys dystopian fiction, yoga, and drinking too much coffee.

Follow @talkanatalka on Twitter

Natalya Shelburne


Natalya is a classically trained fine artist who spent 6 years lecturing and teaching people how to paint, draw, and grow their creativity. Upon realizing that the Renaissance had in fact already ended, she decided to join the modern world and is now a front end developer at Rooster Teeth. She loves writing code as much as she loves painting, and she wants to convince the world that writing code is an art form. She gets excited about updating and sharing old school design theory and knowledge and applying it to the infinite canvas that is the internet.

Natalya loves sharing all kinds of knowledge. In addition to her BA in Studio Art, she also earned a bachelor’s in Developmental Psychology and a master’s degree in Creativity and Talent Development, and does her best to weave interesting facts about how our brains work, learn, and develop into every talk. When she’s not writing code, she paints, travels, and drinks absurd amounts of coffee.

Follow @natalyathree on Twitter

Phil Kragnes

Phil Kragnes

Philip M. Kragnes has served as the Adaptive Technology Specialist for the University of Minnesota since October 1998. He manages the Computer Accommodations Program (CAP) – a partnership of the Disability Resource Center (DRC) and the Office of Information Technology (OIT). The program exists to ensure access to online information and services; hardware and software; classroom, laboratories, event spaces and work environments for students, faculty, staff, guests and visitors with disabilities.

In addition to providing training and consulting to University of Minnesota students and employees, Phil has trained over 300 State of Minnesota Web developers and numerous clients from entities such as Unisys, Walden University, US Bank, U.S. Department of Wildlife, U.S. Federal Reserve and many others. Mr. Kragnes received his Bachelor of Arts degree in Cognitive Psychology from Carnegie-Mellon University in 1987. He created Carnegie-Mellon University’s first adaptive technology computing space and developed the university’s first disability services program, serving as its director for a year and a half, while pursuing his studies at the institution. In 1995, he received his Master of Science degree in Experimental Psychology: Human Cognition, Memory and Learning from the University of New Mexico, Albuquerque.

Follow @pkragnes on Twitter

Sarah Rhea Werner


As Click Rain’s senior content strategist, Sarah Rhea Werner focuses on the intersections of technology, communication, and everyday life. Sarah is an award-winning writer and regional expert in web writing, information architecture, SEO, and UX best practices. She is also the founder of the Write Now podcast, which helps aspiring writers find balance while following their passion. And she maybe likes coffee a little more than she should.

Follow @SarahRheaWerner on Twitter

Scott Bromander


Scott Bromander, a Minnesota native, is the Director of Instruction at Prime Digital Academy. Prior to embarking on Prime Digital Academy, Scott was a developer for The Nerdery, where he lead teams of developers to build interactive projects for companies like Target, Sony Entertainment, and Best Buy. Additionally, while working at The Nerdery, Scott taught for Sanford Brown for 5 years, writing Curriculum and Instructing courses in their Game Production, Web Development, and Animation programs.

Follow @docix on Twitter

Scott Kubie

Scott Kubie headshot

Scott Kubie is a Senior Content Strategist at Brain Traffic. He recently moved to Minneapolis and joined the Brain Traffic team after a decade of work in Des Moines, Iowa, focused on the intersection of art, design, and technology. He organized three World Information Architecture Day events in Des Moines, hosted the city’s first content strategy meetups, organized independent pop-up art markets on Black Friday, and even helped launch the city’s first independent major summer music festival. Scott has worked previously as an independent digital strategist focused on early-stage digital startups, and was the first UX content strategist at Wolfram, makers of Mathematica and Wolfram|Alpha.

He has spoken and led workshops at many great web events since 2012 including Confab, the Information Architecture Summit, The Web Conference at Penn State, the University of Illinois Web Conference, MinneWebCon, and Midwest UX. He’d love to meet your pug and will have a sparkling water please, thank you.

Follow @scottkubie on Twitter

Sharon Bautista

Sharon Bautista

Sharon Bautista is a Chicago-based user experience designer passionate about helping complex businesses create transformative digital experiences. She has led UX teams both agency- and client-side. Passionate about mentoring emerging designers, Sharon also teaches part-time in the Interactive Arts Department at Columbia College Chicago and is one of the organizers of the UX Book Club of Chicago.

Follow @happy_stomach on Twitter

Workshop Presenters

Amy Grace Wells

Amy Grace Wells

Amy Grace Wells is the content strategist at University of South Carolina, where she works in both digital and brand strategy. With a decade of experience in higher ed, publishing and nonprofit, Amy Grace knows a thing or two about “making rainbows and herding cats.” She is currently pursuing a Master’s degree in User Experience Design from Kent State University.

Her previous experiences include Texas A&M AgriLife, where she directed content strategy, online content and information architecture for the College of Agriculture and Life Sciences and five state agencies and director of communications for the College of Fine Arts at Ohio University. She served as an expert reviewer for “Content Strategy for WordPress” published in 2015. Bragging rights include holding a sensei rank in karate and singing happy birthday to Muhammad Ali.

Follow @amygracewells on Twitter

Dan Callahan


Dan Callahan is a Staff Software Engineer in Mozilla’s Developer Relations team, where he focuses on the Firefox Developer Tools. Dan previously worked on the Mozilla Persona project, an attempt at replacing passwords with user friendly public key cryptography built on open web standards.

Follow @callahad on Twitter

David Rosen

David Rosen

David Rosen has worked in user experience at the University of Minnesota as either analyst or manager for 11 years. Rosen’s experience in both front-line work and management has uniquely connected him to an understanding of end-users, design teams, and the strategic thinking of leadership at the University. Rosen’s role is to assist teams on campus with their efforts to understand and serve the University of Minnesota community. He develops and leads the execution of formal and informal projects between these teams and their end users. Rosen co-teaches a half-day user experience training course at the University on a semesterly basis to help those working in web design to involve users in their work. He is also responsible for the maintenance, scheduling, and use of a world-class usability lab.

Follow @DRosen_UX on Twitter

Jen Kramer


For more than fifteen years, Jen Kramer has been educating clients, colleagues, friends and graduate students about the meaning of a “quality website.” Since 2000, she has built websites that are supportive of business and marketing goals in a freelance capacity and as part of an agency.

Jen is an O’Reilly Media staff author, creating new video training, mentoring other authors, and testing new video training technologies. Jen previously recorded video for She currently offers in-person and online courses through Harvard University Extension School. She is also available for individual private tutoring, customized classroom training, and consulting.

Jen earned a BS in biology at University of North Carolina at Chapel Hill and an MS in Internet Strategy Management at the Marlboro College Graduate School.

Follow @jen4web on Twitter

Kerry-Anne Gilowey

Kerry-Anne Gilowey

Kerry-Anne Gilowey lives in Cape Town, South Africa, where she has been working as a content strategist since 2009, first as the owner of a small content development agency, and for the last three years as an independent consultant. She is increasingly drawn to work that allows her to facilitate content-related efforts and help teams develop their own tactics and processes, rather than imposing these from the outside.

Kerry-Anne has spoken at UX and content strategy conferences around the world, including SXSW, Confab, CS Forum, IA Summit, Midwest UX, and the online Content Strategy Summit. In October 2012, she hosted the international Content Strategy Forum conference in her hometown. When she’s not thinking about content strategy, you might find her listening to Pearl Jam, watching Doctor Who, eating embarrassing quantities of cheese, or planning her next American road trip.

Follow @kerry_anne on Twitter

Matt Edwards

Matt Edwards

Matt Edwards is a Senior UX Designer at SapientNitro in Minneapolis, MN, where his primary focus is design strategy and information architecture. Working with a wide variety of clients, ranging from local nonprofits to Fortune 50 companies, he’s specialized in integrating human-centered design processes into a wide variety of development workflows. Matt is an alumnus of Indiana University’s HCI/D MS program.

Follow @astronautpnguin on Twitter

Nick Rosencrans


Nick Rosencrans is a user experience analyst at the University of Minnesota, Twin Cities. Today, Nick helps people across the university gather end-user feedback on projects big and small. His experience as an IT professional has given him the ability to uncover issues that hold leaders back from their goals. He helps them meet their users, confront assumptions, and apply feedback to make changes. Along the way he’s learned that some issues can’t be solved with changing the product itself. So he’s learning to explore team dynamics, and assess how organizational problems affect people. Outside of work, Nick is always on the lookout for a nice day to ride a bicycle. He also enjoys a nice cup of tea.

Follow @nickrosencrans on Twitter

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