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Lori L. Lorenz

Lori’s 15+ years of strategy experience, unique analysis, and master design skills enable her to beautifully and elegantly solve today’s business problems. She blends Human Centered Design with Scrum methodology leveraging powerful communication skills and managing day-to-day engagement with unique, wow-worthy results. Lori educates while facilitating groups and/or individuals using creative thinking to innovate a client’s business, products, and services. She brings her passion for excellence, entertaining visual communication, role-play behavioral prototyping, and effective organizational skills to ignite results for all her clients. She solved problems across many industries including, retail, fashion, early childhood development, finance, engineering, publishing, uranium refining, hospitality, education, and visual communications. She is the Master Designer and founder of Pixie Dust, L.L.C.

Michael Priestley

Michael Priestley is a product owner and content technology strategist, currently leading the IBM Marketing Taxonomy Guild to revise and align taxonomy initiatives across the marketing ecosystem. He has experience working with and across documentation, support, training, and marketing content as an enterprise content technology strategist. He was one of the original architects and editors of the DITA standard, was named an OASIS Distinguished Contributor in 2017, and is currently co-chairing the Lightweight DITA subcommittee.

Dan Segal

Dan Segal is a Taxonomist on IBM’s Marketing Platforms team. His work focuses on the use of cognitive technologies such as natural language processing and machine learning for SEO and digital marketing. Dan has over 15 years of experience as a practitioner and consultant in the areas of taxonomy and ontology development, vocabulary management, semantic metadata, text analytics, and information retrieval. He holds BS and MLS degrees from Rutgers University.


Introduction to VR/AR/AI – Terms, Technology, and History

For designers and thought leaders who may be considering adopting these technologies. Review the technologies and the terms we use, remember some of the innovators and see what we can do on the web in 2018.

Takeaways: Learn VR/AR/AI terms to be able to communicate your design and project vision. Develop a broad understanding of VR/AR/AI technology. Create a list of VR/AR/AI pioneers and topics for additional study.

Attendee Skill Level: No specific technical skills needed. Brief overview of device features and computer graphics topics.

Samantha Porter

Samantha is doctoral candidate in anthropology and a full time staff member in Liberal Arts Technologies and Innovation Services at the University of Minnesota, Twin Cites. Her research interests include the application of new and accessible technologies to archaeology and cultural heritage including 3D scanning, 3D printing, and virtual and augmented reality.

Capturing 3D Objects with the Camera You’ve Already Got

The technologies for engaging with 3d content through virtual reality and augmented reality are advancing at a rapid pace. While some of this content is “born digital” in a 3d modeling program, we often wish to capture the objects, spaces, and buildings around us for a virtual experience.

This workshop will provide a survey of reality capture technologies, their pros and cons, and advice on how to get started capturing your world for VR and AR. Attendees will have a chance to use software to build a 3d model from a set of photographs, using the photogrammetry process. It will also include an exploration of the ways to integrate captured 3d objects into other VR and AR workflows.

Learning Outcomes:

  • Knowledge of the technologies used for capturing objects, buildings, and landscapes for use in VR and AR
  • Create a 3D model from a set of photographs
  • Understand how to use your digital camera or smartphone to begin capturing 3d objects

Attendee Skill Level: No special skills needed – if you can take a photograph, you’re all set.

Sometime to Return

As we look at the hype of AI, where did it come from, what does it have to do with UX design? Turns out, the two have a lot to do with each other, starting long before the web was a twinkle in Sir Tim Berners Lee’s eye. In this talk,
I’ll blow up the history of thrilling collaborations between architects, designers, and technologists since the 1950s, future visions of what it would be like to navigate and inhabit intelligent worlds—ideas that put in place the web and how we design for it. I’ll question where we’re from as web folk and where we’re going. (Or as Dave Pirner sings in the Soul Asylum single that served as the inspiration for this talk’s title, “The hourglass is draining fast/
It knows no future holds no past/And all this too will come to pass.”)

This year, you can watch the keynote address on our YouTube live stream!

The Already Augmented and Virtually Real

What happens when technology and the imaginary, and all its biases collide to create the newest form of digital innovation? In this talk Dr. Jade E. Davis explores why progression that seems forward thinking based solely on technology will perpetually increase the distance between people by design. Focusing on two of the most anticipated digital technologies in recent memory—virtual and augmented reality—she will examine who digital media forget, leave behind, and push forward. She will also discuss why it’s important to close these gaps if we want to move forward as a society.

This year, you can watch the keynote address on our YouTube live stream!

Jade E. Davis

Dr. Jade E. Davis spends a lot of time thinking about how tech becomes invisible in everyday life and how it affects intrahuman interaction. She is fascinated by the accident built into, erasure caused by, and imaginary world of emerging technologies and how they recreate cultural biases. Her research focuses on questions of multi-generational trauma and crisis and the stories we’ve inherited through technology in the digital age. In her day to day life she works on bringing technology into formal learning spaces as ethically and equitably as possible. Her talks, featured most notably at Theorizing the Web, combine the traditional talk format with play and performance. Her work on digital media in higher education has been featured on the Digital Media and Learning Central blog.

Molly Wright Steenson

Dr. Molly Wright Steenson is a designer, author, professor, and international speaker whose work focuses on the intersection of design, architecture, and artificial intelligence. She is the author of Architectural Intelligence: How Designers and Architects Created the Digital Landscape (MIT Press, 2017), which tells the radical history of AI’s impact on design and architecture and how it poured the foundation for contemporary digital design. She cut her teeth on the web in 1994 and has since worked with groundbreaking studios, consultancies, and corporations. Dr. Steenson is an associate professor at Carnegie Mellon University’s School of Design, with a courtesy appointment in the School of Architecture. Previously, she was an assistant professor in the School of Journalism and Mass Communication at the University of Wisconsin-Madison, adjunct faculty at Art Center in Pasadena, CA, and an associate professor at the Interaction Design Institute Ivrea in Italy. She holds a PhD in architecture from Princeton University and a master’s in architectural history from Yale. St. Paul is her hometown.

Photo credit: Ross Mantle

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